Type selection and pairing has never been a straightforward task. The rapid increase of new typefaces hasn’t made it any easier. This explosion of choice can be either intimidating or empowering; it all depends on your knowledge and skill set.
We’ll learn techniques that can make finding the right typeface one of the best parts of any design job. Build a broader and smarter selection criteria, understand the connections between form and function, learn how to break free of overused fonts, and generally see typefaces with new eyes.
Extend your font sourcing and licensing skills by pairing this workshop as a package with A Crash Course in Type Selection, Part 2: Sourcing & Licensing Fonts with Christopher Slye, offered on July 12 from 10am – 5pm. The rate for both workshops taken together is $425, a 20% discount.
Learning Outcomes
- How to analyze and judge typefaces
- What makes typefaces good for specific projects
- Pairing and mixing strategies
Diversity and Equity Scholarship
Diversity and Equity are important to all of us at Letterform Archive, and we are committed to increasing opportunities for underrepresented groups within the type and design communities.
We are offering one BIPOC/Equity scholarship seat in this workshop.
To apply for this scholarship, please complete and submit to us the short form linked here at least a week prior to the start of the workshop.